Virginia Miracle

Like the rest of us, I am thinking about resolutions today. 2008 is going to hold a lot of change for my family – a move, new jobs, and a new city among them. Because of the impending changes and my past resolution success record, I am going to start off making resolutions for what I am going to tackle for the next 13 days until I begin my new gig and my weekly commute to Washington, D.C. Every day for the next 13 days, I commit to:

a) Spend 30 quality minutes interacting with the baby with no distractions

b) Blog (this one does not count – a little too meta)

c) Work out

d) Take a family walk – fresh air is good for everyone

e) NOT eat French Fries or any other member of the tasty friend potato class – including tots, browns, and the wedge. If my life was a cartoon, my arch nemesis would be a perfectly crisped golden brown french fry wearing a black hat and cape who lurks around every corner, waiting to tempt me to the dark side.

f) Not feel guilty about everything else I am not working on while I’m trying to be diligent about the above.

Happy New Year everyone! I wish you luck thinking about your own resolutions – be they new year or new fortnight.

The Marketing Environmentalism blog will celebrate the companies that are inviting their customers into conversations instead of annoying them with inefficient interruption marketing. The challenge is that most companies are designed for the traditional command & control marketing model where brand is a thing to be a finished good instead of a collaboration. There are, however, folks out there who are starting to do it and do it well and I plan to feature them as well as sharing some Word of Mouth Marketing nuggets from my own experience.

I hope that this will become the home of a lot of lively conversation in 2008. Come back soon.