A lot has happened over the last couple of months. Most importantly, Spredfast and Mass Relevance merged this month to form a 350 person Social Marketing Platform company, for which I am pleased to serve as Chief Customer Officer. Lots more to come on that and the marketing at the speed of life made possible by the combined technologies.
In March, the folks at Entrepreneur were kind enough to publish me. Please visit them here to read the full text of Woo Loyal Customers For Life with 4 Winning Ways.
And during SXSW, I participated in the WCG’s W2O Group Pre-Commerce Summit. The video and slides from this 10 minute talk here:
Bonus: I address my very loud green jacket IN the video.