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	<title>Virginia Miracle &#187; Harry &amp; David</title>
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	<description>Word of Mouth Marketing Practitioner</description>
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		<title>Harry &amp; David Gets It</title>
		<link>http://www.virginiamiracle.com/2009/02/08/harry-david-gets-it/</link>
		<comments>http://www.virginiamiracle.com/2009/02/08/harry-david-gets-it/#comments</comments>
		<pubDate>Mon, 09 Feb 2009 01:40:51 +0000</pubDate>
		<dc:creator>virginia.miracle</dc:creator>
				<category><![CDATA[Clutter Free Marketing]]></category>
		<category><![CDATA[Harry & David]]></category>
		<category><![CDATA[recession retail]]></category>

		<guid isPermaLink="false">http://www.virginiamiracle.com/?p=325</guid>
		<description><![CDATA[&#8230;recession retail marketing that is.  On Friday, I was lucky enough to come home to this: It also came with a beautiful matching Valentine card.  Totally totally unnecessary, but lovely &#8211; like all of Harry &#38; David&#8217;s gourmet gifts.  I haven&#8217;t actually sent a gift from H&#38;D since before I was married and changed my [...]]]></description>
			<content:encoded><![CDATA[<p>&#8230;recession retail marketing that is.  On Friday, I was lucky enough to come home to this:  <a href="http://www.virginiamiracle.com/wp-content/uploads/2009/02/hdtowersmall.jpg"><img class="alignleft size-medium wp-image-332" title="hdtowersmall" src="http://www.virginiamiracle.com/wp-content/uploads/2009/02/hdtowersmall-223x300.jpg" alt="" width="223" height="300" /></a></p>
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<p>It also came with a beautiful matching Valentine card.  Totally totally unnecessary, but lovely &#8211; like all of Harry &amp; David&#8217;s gourmet gifts.  I haven&#8217;t actually sent a gift from H&amp;D since before I was married and changed my name, so I am sure I popped up in their database as a new name.</p>
<p>Whether its because of this or <a title="Harry &amp; David Q2 results" href="http://finance.yahoo.com/news/Harry-amp-David-Holdings-Inc-prnews-14277785.html" target="_blank">the beating they have been taking</a> due to the economy, they also included a truly compelling offer:</p>
<p><a href="http://www.virginiamiracle.com/wp-content/uploads/2009/02/hdcardsmall.jpg"><img class="size-medium wp-image-333 alignleft" title="hdcardsmall" src="http://www.virginiamiracle.com/wp-content/uploads/2009/02/hdcardsmall-243x300.jpg" alt="" width="243" height="300" /></a></p>
<p>This is an offer so good that it has already driven me to their <a title="Harry &amp; David site" href="http://www.harryanddavid.com/gifts/store/home___" target="_blank">website</a> to peruse options for my $10 off $20 savings card.  Do they make any money off of this?  I have no idea, but this is certainly an offer worth talking about and something that will drive trial.</p>
<p>I&#8217;m off to devour fabulously delicious pear.</p>
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