January 12, 2008 – 6:09 am
Note: Costco’s success is well documented, but this weekend I’m going to talk not about their fiscal success, but how they’ve created evangelists and why I am among them. They exemplify a brand that is worthy of a weekend.
To me, the exciting thing about Costco evangelists is that lurk in unexpected places. [...]
January 11, 2008 – 5:10 am
British Airways is taking a new, transparent, clutter free approach to launching their new subsidiary airline Open Skies. On the company website - consisting primarily of a blog and contact information - the request for collaborative product development seems quite sincere:
“We don’t want you to simply witness the creation of an airline, we want [...]
January 10, 2008 – 6:37 am
Yesterday, my precious pumpkin received his 4 month vaccines.
Last night, for the first time in more than 2 months, he did not sleep through the night. Not even close. He awoke every 3 hours with a blood curdling scream. We ended up feeding him waaaaaay more than we should just to get [...]
January 9, 2008 – 4:58 am
Today, pastor Ben over at the Church of the Customer shared the weigh-in of his unwanted direct mail for the holiday season: a whopping 21.5 pounds. That’s for one household. Let’s pretend we’re being interviewed by a management consulting firm and do some “back of the envelope” estimation.
There are around 100 [...]
January 8, 2008 – 2:27 pm
In my energetic attack of my super sporty New Year’s resolutions, I broke one of the bones my left foot. I am 31 and this is my first broken bone ever. Nothing like a stylish walking cast to accompany me on the first day of my new job in DC next week, eh?
Look for a [...]
